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BMW 7 Series Signature launched

BMW India has launched the new 7 Series Signature at the Bridal Fashion Week 2014. This new 7 Series Signature was presented by a leading Indian fashion designer Suneet Verma. The 7 Series Signature will be made available only in the 3.0-litre straight-six diesel engine option and it will come with a price tag of Rs 12,200,000. This is ex-showroom pricing, and we won’t see any petrol variants on the 7 Series Signature.

Published On Aug 12, 2014 09:34 AM By Rahul
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Now, what differentiates a conventional 7 Series from the 7 Series Signature? To begin with, it has a range of special features such as the Bang and Olufsen high-end Surround Sound system, Integral Active steering, extended wood trim, exclusive Nappa leather upholstery, BMW Individual rear reading lights and a chilled box to cool your champagne.

The new 7 Series Signature doesn’t get any cosmetic upgrades on it that will make it look any thing different. Generally, that is what people in India prefer, the badge. The BMW 7 Series still retains the same features like the regular model. The new BMW 7 Series Signature is available at BMW dealerships across India. The BMW 730Ld is locally produced at the BMW Plant Chennai in diesel variant. The BMW 7 Series Signature embodies extraordinary elegance and automotive luxury at a particularly high level and allows you to realise these standards in the car you drive.

Mr. Philipp von Sahr, President, BMW Group India on this launch stated, “Each BMW 7 Series Signature is like a piece of hand-writing - an assertion of personal style. It makes a compellingly individual statement and its unique character is seen in every detail from the wealth of equipment, luxurious materials and sophisticated colours. The new BMW 7 Series Signature is undoubtedly the most exclusive way to drive a BMW.”

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Rahul

Being born and brought up in a family that has been a part of the Automotive industry for over seven decades, Rachit has cars in his blood. Four wheelers are his childhood love, and he has grown up playing with bolts and spanners. To add more value to this passion, he studied automobile engineering and even karted at National level competitions.

Soon after that, he got into motoring journalism- where began the process of testing and evaluating cars. He has driven a wide range of cars beginning from Tata Nano to the Aston Martins, most of the cars that are currently sold in the Indian car market.  Apart from this, he has also done many long road trips, and shall continue to do so. Rachit was one of the first journalists to take a Nano across the Golden Quadrilateral.  

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