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Force cars
Force has a total of 3 car models available in India right now, including 2 SUVs and 1 Minivan.The starting price for a Force car is ₹16.75 Lakh for the Gurkha, while the Urbania is the most expensive model at ₹37.21 Lakh. The latest model in the lineup is the Urbania, which is priced between ₹30.51 - 37.21 Lakh. Force Used cars are available which include Force Gurkha(₹12.50 Lakh), .
Force Motors incepted by Late Shri N.K Firodia and now managed by CEO and M.D., Abhay N. Firodia is a popular manufacturer of cross country and multi utility vehicles, three wheelers, light and heavy commercial vehicles, buses and tractors. Force Motors is recognized as the Pioneers of mechanized public transport. The company has some 'firsts' of vehicles such as the famous Tempo, Matador, Mindor and Traveller. Force Motors at present manufactures the revamped version of Tempo, Tempo Trax utility vehicles. Force Motors for the first time is entering the mainstream car manufacturing and will give India, a brand new SUV named Force Explorer. The all new SUV to be built under Daimler will be equipped with a 2.2 L oil burner which is expected to offer a maximum output of 220 BHP. The SUV has been manufactured on a C-in-C chassis developed and designed internally by the company. An investment of 150 crores has been made towards the facility which would produce 24000 units of Force Explorer annually.
Force Motors was founded by Late Shri N. K Firodia in 1932. He initially imported and later began manufacturing of what we all know as 'Tempo', a popular three wheeler public transport, in collaboration with Vidal & Sohn situated in Hamburg, Germany in the year 1950. It is later on the 15th of Aug, 1957 a landmark year that the production of Tempo began with full swing by acquiring a small plant in Goregaon, Bombay (now Mumbai). The granted capacity by the Government was 80 vehicles per month and 1000 vehicles per year. The company's production was shifted in its entirety to Akurdi near Pune by 1964. The same year, the manufacturing of Tempo Viking, four wheeled trucks and vans commenced in the month of November. Government increased its licence capacity to 6000 vehicles per annum. The Tempo Viking was later equipped with a diesel engine which was named as the Matador, the production of which began in 1969. Force Motors' German counter part merged with Daimler Benz in the 70's owing to the rapid mergers taking place in that country. Force Motors, however continued in its endeavor for mechanization of transport and developed Trax, a vehicle which was exclusively designed and targeted towards the untamed roads in the rural areas. To upgrade its LCV range, the company started the production of Traveller under a licence agreement from German auto manufacturer, Daimler Benz. The facility was developed in M.P in 1987 in close coordination with Benz.
Force cars price list in India (June 2025)
Force car prices in India range from ₹16.75 Lakh to ₹37.21 Lakh (Ex-showroom). The top 5 popular Force models and their prices are the Urbania (₹30.51 - 37.21 Lakh), Gurkha (₹16.75 Lakh), Gurkha 5 Door (₹18 Lakh). Explore the complete price list of all Force models as of June 2025 below.
| Model | Ex-Showroom Price |
|---|---|
| Force Urbania | Rs. 30.51 - 37.21 Lakh* |
| Force Gurkha | Rs. 16.75 Lakh* |
| Force Gurkha 5 Door | Rs. 18 Lakh* |
Force car models
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Force Urbania
Rs.30.51 - 37.21 Lakh* (View On Road Price)11 kmpl2596 cc114 bhp11, 13, 14, 17, 10 Seats
Force car options
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Force cars comparisons
Key Highlights of Force Cars
| Popular Models | Urbania, Gurkha, Gurkha 5 Door |
| Most Expensive | Force Urbania (₹30.51 Lakh) |
| Affordable Model | Force Gurkha (₹16.75 Lakh) |
| Fuel Type | Diesel |
| Showrooms | 47 |
| Service Centers | 39 |
Force car FAQs
Force cars news
Force user reviews
- Force GurkhaOne Of Its Kind ! GurkhaThe force gurkha is one of its kind , as this is the true 4wd which makes it the absolute offroader . The thing is in an off road drive you need actually the tough design which the gurkha is providing , but the look isnt enough intimidating as other 4WD on road . In this price range gurkha is full pack of off road .Read More
- Force Gurkha 5 DoorA Good TerrainA good affordable suv, having a massive power and the ground clearance is good and also from the driving seat it looks like an truck the engine is good and overall its good i love this car because of its 4×4 and the thing which don't like is that it can't be faster and overall the car is good and its pickup is goodRead More
- Force UrbaniaTravel To Gavi/VagamonTravelled by Force Urbania on 2/5/25 and 3/5/25. We were a group of 15 persons from Ernakulam to Gavi Dam as group tour. The vehicle was very comfortable to all of us. Midway diesel was filled in for ?4000. The driver was able to drive effortlessly negotiating hair pin bends and gradients. Charging units for cellphone and AC vents worked perfect. Overall good experienceRead More
- Force MPVGround Clearance Is Really DisadvantageGround clearance is really a disadvantage. Good for taxi drivers who used to taxi for tourists.
- Force Gurkha 2017-2020Not A Safe Car.Seriously compare to Thar with this car and look under the features and safety, there are many things which the Gurkha is not providing.Read More
Force Expert Reviews
Force car videos
Force has 11 videos of its popular & latest car models. Watch our detailed videos to know the prices, features, specs & car review in Hindi.
- 22:24Force Urbania Detailed Review: Largest Family ‘Car’ In 31 Lakhs!7 months ago132.5K ViewsBy Harsh
- 14:34Force Gurkha 5-Door 2024 Review: Godzilla In The City1 year ago25.2K ViewsBy Harsh
Force car images
Force has 96 car images. Force has photos of interior, exterior & 360 degree view of its popular & latest car models.
- Force Urbania
- Force Gurkha
- Force Gurkha 5 Door
Force dealers
Force questions & answers
A ) As of now, there is no official update available from the brand's end. We wo...Read More
A ) Force Gurkha features a seating capacity of 4 persons. The new seats with fabric...Read More
A ) The Gurkha is probably the most comfortable ladder-frame SUV on broken roads. Th...Read More
A ) It would be unfair to give a verdict here as Force Gurkha hasn't launched. S...Read More
A ) It would be too early to give any verdict as Force Motors Gurkha 2020 is not lau...Read More