Honda aims to fetch 15% sales from Gujarat for Brio
Honda India recently launched its much anticipated hatchback car in Gujarat, Honda Brio and received immense response. Honda India is aiming high this time, the firm is expecting to fetch about 15% sales from Gujarat for its new car Honda Brio. Honda India has already clutched about 500 bookings for its new car, Honda Brio in Gujarat, which is about 10% of the total bookings. As per the assistant VP of Marketing and Sales of Honda India, Anita Sharma, the test drives schedule are still in the pipeline but Honda Brio has managed to grab about 5000 bookings across India for its new small car. Out of 5000 bookings, 500 are from Gujarat. As compared to the other Honda models, Honda India is seeking to seize about 15% of the Honda Brio sales from the state of Gujarat.
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The new Honda Brio is loaded with some exciting features, which include 1.2 litre of i-VTEC engine that will produce maximum power of 88 PS accompanied with 109 Nm of torque. Also, the car gives a decent mileage of 18.4 km per litre. Anita Sharma also mentioned that Honda Brio’s dimensions are perfect enough to drive in the city. Honda Brio is 1680mm wide, 1500mm tall and 3610mm long together with wheelbase at 2345mm. According to the senior VP of sales and marketing of Honda India, Mr. Jnaneswar Sen, Honda Brio has been launched with a very affordable and lucrative price tag, which not only does justice to the consumers, but also to the features of the car. Honda Brio is totally localized, which permitted the firm to keep the price of Honda Brio competitive and easy on pockets. Honda Brio price in India is kept near Rs. 3.95 lakh (ex showroom price).
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