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    BMW India to launch Roadstar Z4 sports car in this year

    In view of BMW India's sales have exceeded expectations, the company is all set to roll out its two-seater Roadster Z4 sports car in India in the second half of 2009. BMW India, the world's largest premium car maker, will now launch three new cars in India to keep the leader in India. BMW India president Peter Kronschnabl informed that the company rose 15 per cent in the first quarter of 2009 and exceeded Mercredes Benz in the sales tally. He added that Mercredes Benz has been the leader in the country's luxury car market for more than decade, but now BMW surpassed it by selling 992 units in the first quarter this year. The company is also planning to expand its dealers network. It will add 10 dealers in tier-II cities like Jaipur, Ludhinana, Coimbatore and Lucknow.

    Vidyadhar
    Vidyadhar
    Published On May 04, 2009 13:32 IST
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    Published OnMay 04, 2009 13:32 IST
    Last Updated OnMay 04, 2009 13:32 IST
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    In view of BMW India's sales have exceeded expectations, the company is all set to roll out its two-seater Roadster Z4 sports car in India in the second half of 2009. BMW India, the world's largest premium car maker, will now launch three new cars in India to keep the leader in India. BMW India president Peter Kronschnabl informed that the company rose 15 per cent in the first quarter of 2009 and exceeded Mercredes Benz in the sales tally. He added that Mercredes Benz has been the leader in the country's luxury car  market for more than decade, but now BMW surpassed it by selling 992 units in the first quarter this year. The company is also planning to expand its dealers network. It will add 10 dealers in tier-II cities like Jaipur, Ludhinana, Coimbatore and Lucknow.
    The Roadster Z4 with a folding hard-top can run up to 250 kmph. The price tag will be in the price band of Rs 50-60 lakh. The petrol and diesel variants of the newly-launched BMW 7Series, which is priced at Rs 81 lakh and Rs 77 lakh, respectively, will hit the market in June. BMW India is going to double its presence in Delhi, its biggest market, by adding two showrooms in Gurgaon and West Delhi.

    Read More on : BMW 7 Series price in India

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    Vidyadhar
    <p>Vidyadhar takes charge of the quality and consistency of the content produced by CarDekho correspondents. With over 5 years of involvement in content &amp; social media marketing, he believes that the www is an ever evolving phenomenon. Considering the ways the web algorithms are evolving, foreseeing the threats and opportunities and managing online business accordingly is going to play a crucial role. He comes from a highly valued content development background, where, during the first phase of his corporate career, he served Westpac, an Australian bank. Later, he came into the context of technical writing where he managed teams that dealt in producing maintenance guides meant for software applications. This part of his career bestowed upon him an outlying vision to see things from end-user perspective. He bagged a masters degree in English and is pursuing MBA in Digital Marketing at the moment.&nbsp;</p>Read more

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