Honda Brio Sedan to Drive in By 2013

Honda, the car maker from Japan is planning to bring in the sedan version of its hatchback, the Brio to India by 2013. The coming Honda Brio sedan will be a compact sedan, which will be positioned right below the Honda City. Having a lesser price than that of the Honda City, the target group will be the new buyers who either go for premium hatchbacks or entry level sedans. So the most important role will be played by the pricing. It will be interesting to see, whether Honda will be able to keep it within the expected budget or not. The closest competitor to the Honda Brio sedan version will be Maruti Suzuki Swift Dzire, Volkswagen Vento, Toyota Etios and few others.

Published On Jun 26, 2012 14:13 IST

Published OnJun 26, 2012 11:17 IST

Last Updated OnJun 26, 2012 14:13 IST

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The coming Honda Brio Sedan has been especially designed for the emerging markets like India, Thailand and the places where THE PRICE factor plays a crucial role. Following the Indian trend of using the similar platforms for hatchbacks and entry level sedans like Swift & Dzire, Polo & Vento, the sedan version of Honda Brio too is expected to carry the similar platform, which will help it producing a good mileage. Ammar Master, Automotive analyst with JD Power Asia Pacific said, "Honda's downsizing strategy will continue with the Brio sedan expected to be in the market in 2013. Like its hatch counterpart, Brio Sedan will first be marketed in Thailand , with India to follow by the fourth quarter just before the start of the festival season."

Other on the cards for Honda are, the Honda Brio Diesel and Honda Brio MPV. Stay tuned for the latest updates on the same.

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<p>A totally people's person Vikas Yogi ventured into journalism 5 years ago. He started his career as a journalist for an online media agency, where he worked on few of their best online projects. Later on, he was given command of their entire content development division, where he single handedly managed and developed content for various domains ranging from Telecommunications, Electronics, Home Appliances, Fashion, Lifestyle to his favorite 'Automobiles'.</p> <p>He has spent more than 3 years writing about the automobiles and being a car fanatic, he has got the right blend of enthusiasm and knowledge that is required to keep the readers' spirits up. Known for his wits and puns, Vikas is leading a team of journalists as an expert on automobiles but surely not limited to being one.</p>Read more

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