Dilip Chhabria's pavilion at Auto Expo
Dilip Chhabria's (an internationally acclaimed auto designer) Pavilion at Hall No 6 A and Stall No. OD 1 in the Auto Expo 2010, out-stood its contemporaries with its mere panache, class and stylish displays. The pavilion was glutted with logo of DC design (in white color) highlighting its motto well that in the field of Automotive design, enjoys unprecedented influence within the industry. Dilip launched three cars here in association with DY Patil Group, of the DYP-DC Centre for Automotive Research and Studies namely Modded Innova, DC Imperator and YingYang mini bus/van. The launch became a talk-of the town with its pavilion attracting great attention amongst the presence of well-known Bollywood celebrity Vivek Oberoi.
To pamper the audience's eye was the modded Innova, which is available in collaboration with Carnations for around 4.95Lac. The car features a large screen LCD TV, Captain seats, Rear AC vents and loads of features that caught everyone's eye.
Along the above three launches auto design firm DC, also revealed its plans to redesign the World's cheapest car Nano and launch it with a premium price tag of Rs. 1 Crore. DC said that the development and design of the car would involve an expenditure of Rs 1 crore, out of which the firm has already invested 90 per cent.
Vivek seemed elated at the launch and quoted that the car personifies future and is an amazing design. Dressed in white t-shirt and blue jeans expressed his willingness to own the car from his presently owned Mercedez. Dilip Chhabria the man himself describes his design as an audacious concept meant to generate a new segment where a SUV need not be boxy and rugged but sexy and sensual. He defines it as a visual treat with the goal to spawn a new design and direction segment.
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