Datsun mi-DO is now available in Russia
The Datsun mi-DO is a practical yet sporty five-door hatchback with a strong masculine appearance: modern, robust and confident. DO is a Japanese word that means "moving" and also refers to a "way" of doing things. "On" is the Russian word for "he" while "mi" sounds to a Russian speaker like the English word "me" and personalizes the car. Put together in Russian, they underline the individuality and personality of both cars.
Datsun mi-DO is well equipped. Comfort and safety have been priorities. Every version will have a driver and passenger airbag as well as ABS. Standard equipment will include a winter pack with heated seats and door mirrors while special attention has been paid to ensure road, engine and wind noise is kept to a minimum.
Power comes from an 87bhp version of Datsun's 8V 1.6-litre engine, while a four-speed automatic transmission is optionally available in place of the standard five speed manual transmission. This is based on the Lada platform. The Datsun DO range of cars won’t make it to India as the Lada platform is of Russian origin and getting the same platform to India will be expensive, unless it is completely localized.
Every car will be backed by a comprehensive three year/100 000 kms warranty. To ease purchasing options, Datsun is offering a unique credit program - Datsun Finance."The Datsun concept of offering a new car from a foreign maker at a highly affordable price has struck a chord with Russian car buyers. Datsun might be a new name on the Russian market, but its impact will be felt for years to come. Rest assured we are totally committed to the Russian market: Our debut at MIAS marks just the beginning of the story," says Vincent Cobee, Global Head of Datsun.
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