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Quick 5 on Nissan Evalia

At the Nissan Evalia drive, we have a Quick 5 with Mr Takayuki Ishida, Managing Directo and CEO, Nissan India. We have a quick 5 Mr Ishida, to know his views about the Evalia.

Published On Aug 13, 2012 11:41 AM By Rahul
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1) What is the localisation on the Evalia?
Ans: At the moment, the Evalia has about 85% localised components.

2) What will be the pricing, as it is a highly localised product?
Ans: The pricing of the Evalia hasn’t been finalised at the moment, and we are still studying the pricing market. But you can expect a highly competitive pricing from our end.

3) What will be the target production or sales figures you are targeting?
Ans: At the moment, we do not have a clear production number. But we can predict the numbers to be closer to what Micra and Sunny.

4) Most of the vehicles with sliding doors in India are cheap. How do you think will the Indians take it?
Ans: The Indian market is very unique. There are many vehicles with sliding doors, globally, be it USA or Japan. Actually, the production cost for sliding doors is higher than the regular doors. Also, the sliding doors are more convenient and safe also.

5) After the Evalia, Nissan plans to get in its own version of the Duster?
Ans: At this moment we are studying for lots of opportunities, as without localising the product we cannot reduce the cost. So, we are studying and making plans for the compact SUV.

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Rahul

Being born and brought up in a family that has been a part of the Automotive industry for over seven decades, Rachit has cars in his blood. Four wheelers are his childhood love, and he has grown up playing with bolts and spanners. To add more value to this passion, he studied automobile engineering and even karted at National level competitions.

Soon after that, he got into motoring journalism- where began the process of testing and evaluating cars. He has driven a wide range of cars beginning from Tata Nano to the Aston Martins, most of the cars that are currently sold in the Indian car market.  Apart from this, he has also done many long road trips, and shall continue to do so. Rachit was one of the first journalists to take a Nano across the Golden Quadrilateral.  

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