Mercedes-Benz India expands India footprint with new State-of-the Art dealership in Ludhiana

Published On Oct 11, 2011 06:13 PM By Vidyadhar for Mercedes-Benz CLS-Class

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Mercedes-Benz India strengthened it’s presence in Punjab, India with the inauguration of the first state-of-the-art dealership in Ludhiana – Joshi Autozone Pvt. Ltd. This new dealership in Ludhiana was inaugurated by Mr. Peter Honegg, Managing Director and CEO, Mercedes-Benz India and Mr. Deepak Joshi, Joshi Autozone Pvt. Ltd. Speaking at the inauguration, Mr. Peter Honegg, Managing Director and CEO, Mercedes-Benz India commented: “Mercedes-Benz has always been the pioneer of unparalleled customer experience. We truly abide by our brand philosophy, ‘the Best or Nothing’, ever since we invented the automobile 125 Years ago. Our consumers in Ludhiana and nearby towns today lead global lifestyles, and our partners at Joshi Autozone Pvt. Ltd recognize this fact.

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This is the third showroom of Mercedes-Benz in Punjab equipped with unrivalled features that are aimed to take care of all the automotive needs of our evolving customers that include new car sales, spare parts and financing options, thus establishing a superlative car ownership experience.” He further commented: “Joshi Autozone Pvt. Ltd. has represented Mercedes-Benz India since 2009 and has grown with us. As partners we share the same passion and commitment towards our valued patrons. We are confident that our customers in Ludhiana will experience even further enriched ownership experience with the inauguration of this state of the art dealership.” The new showroom also has an exclusive service facility that is located on the premises. The service facility is located over a 5,500 square feet area with a capacity for servicing 20 cars in a day in a single shift, in 16 different bays.

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The availability of trained technicians will ensure that the customers get world class services. Mr. Deepak Joshi, Principal Owner of Joshi Autozone Pvt. Ltd. said, “Tier Two cities like Ludhiana have developed global aspirations in the recent past. We are certain that with the inauguration of this new showroom of Mercedes-Benz India in Ludhiana we will be able to satiate these aspirations. We are proud of our long term association with Mercedes-Benz and are happy to take it a step further today. We look forward to making this initiative a true success, not only through best in class products, but also the slew of value added service on offer.” With establishment of the facility at Ludhiana, Mercedes-Benz now enjoys a network spread across 29 cities with 61 touch-points in India and retains the distinction of being the luxury player with the widest product portfolio and most intensive network of sales and after-sales services in India.

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