EXCLUSIVE: Fiat to introduce the Jeep brand in December
Fiat India has been talking of having introducing the Jeep brand in India for a while, but now we learn that the company will get this brand by the end of this year in December. The Ranjangaon-based manufacturer had recently introduced the Grande Punto Sport and it is preparing for the Abarth version as well.
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The company has been focusing on adding several new dealerships to the exclusive Fiat dealerships and our sources that we could see 75-80 more dealerships in the next six to eight months. Once the company has given a boost to its existing dealer line-up, we can expect the other new models to come in.
This includes the new Linea, new Grande Punto and the Punto Adventure. The other models from Fiat will be another SUV, but from the Jeep brand. The current generation Grande Punto and Linea will be sold along with the new generation, but they will then be categorised as B and C segment instead of B+ and C+.
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<p>Being born and brought up in a family that has been a part of the Automotive industry for over seven decades, Rachit has cars in his blood. Four wheelers are his childhood love, and he has grown up playing with bolts and spanners. To add more value to this passion, he studied automobile engineering and even karted at National level competitions.</p>
<p>Soon after that, he got into motoring journalism- <em>where began the process of testing and evaluating cars.</em> He has driven a wide range of cars beginning from Tata Nano to the Aston Martins, most of the cars that are currently sold in the Indian car market. Apart from this, he has also done many long road trips, and shall continue to do so. Rachit was one of the first journalists to take a Nano across the Golden Quadrilateral. </p>
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