Value for money has been Hyundai's strong poin
Hyundai i10, the renowned model of Hyundai Motors has remained a very important model for the company. This model had made its entry at the right time in the market. It also helped Hyundai Motors achieve new heights of success by propelling the company to the top team of Indian bestsellers auto makers. But with time, the model, Hyundai i10 had started losing its charm, not because it lacked something but because of the entry of other models in the market.
For instance, Maruti Suzuki's K-cousins started giving a tough competition to Hyundai i10 and soon they were able to make their mark in the market. Then came the facelift for Hyundai i10 along with the revised version of the Kappa engine. These changes created an altogether fresh Hyundai i10. But this was only a beginning of this Korean giant into the Indian auto scenario.
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Hyundai’s strong point has always been “value for money”. In the recent times, the company made some brilliant cars which had a great European feel and they appealed hugely to the 'i' generation of the urban areas. But what makes the company serious about the Indian market is the fact that it rightly removed most of the variations in the cars that it sells both in India and internationally. The company has been at the prominent place for making India, the export hub.
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Hyundai also provided the timely option of new engines through Hyundai i10 to its users. The refined Kappa powerplant of 1.2-litre discovered its way to the i10. The company made constant efforts for making its product more useful and interesting. The company’s efforts were proved with the facelifted Hyundai i10. The refreshing changes in the auto segment also remind us of Tata's new CNG-Hybrid buses which will be used during the coming Commonwealth Games.
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