Toyota named Best Global Green Brand for Third Time
World's leading carmaker, Toyota has managed to grab the top rank for the third successive time in the annual Best Global Green Brands report, published by international brand consultancy Interbrand. The report measures the gap between public perception of a brand’s environmental performance – its “green image” – and its actual environmental practices, using publicly available data and information.
Vikas
Published On Jun 13, 2013 16:23 IST
Published OnJun 13, 2013 16:23 IST
Last Updated OnJun 13, 2013 16:23 IST
1.5K Views
- Write a comment
Over 10,000 consumers around the world have recognised Toyota not only for its commitment to sustainable environmental leadership, but also for its investment in ground-breaking products, such as Prius, and its programmes for reducing greenhouse emissions, energy consumption and water usage throughout its operations. The Interbrand assessment comes as Toyota is in the early stages of a product launch cycle that will see 21 new or updated hybrid models brought to markets worldwide by the end of 2015.
Toyota is also indulged in lots of CSR activities to aware people about the green technology, and that's what proves their environmental leadership as well.
Read More on : 2013 Toyota Prius
Was this article helpful ?
<p>A totally people's person Vikas Yogi ventured into journalism 5 years ago. He started his career as a journalist for an online media agency, where he worked on few of their best online projects. Later on, he was given command of their entire content development division, where he single handedly managed and developed content for various domains ranging from Telecommunications, Electronics, Home Appliances, Fashion, Lifestyle to his favorite 'Automobiles'.</p>
<p>He has spent more than 3 years writing about the automobiles and being a car fanatic, he has got the right blend of enthusiasm and knowledge that is required to keep the readers' spirits up. Known for his wits and puns, Vikas is leading a team of journalists as an expert on automobiles but surely not limited to being one.</p>Read more
