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VW to launch new Beetle on April 18

Volkswagen, the world's leading car manufacturer, is going to have World launch of new Volkswagen Beetle on April 18, 2011. The car will be launched in Shanghai, China and the occasion will be hosted by MTV’s VJ guest. The launching programme will be held along with exclusive MTV Sound System. After that the car will be displayed in New York and Berlin.

Published On Apr 05, 2011 08:34 PM By Vidyadhar
1752 Views

As per German Giant officials, the Volkswagen Beetle is an Icon of the Automotive world as MTV is an icon of the music world and now it is going to have global car. This car is one-of-a-kind styling combined with the latest technology that now will foray in the world market.

On 4th December, Volkswagen had launched Beetle's well designed 2010 model in the Indian market with price tag of Rs 21.34 lakh (Ex-Showroom Delhi). The car is powered by high capacity 2.0L, 1984cc, 4-Cylinder petrol engine with MPFI fuel injection system which ensures better fuel efficiency. The Beetle's 2.0L, 1984cc mill produces maximum power of 115Bhp at 5400rpm and top torque of 172Nm at 3200rpm. The car has maximum Top speed of 120kmph. This attractive car is available in six colours like Salsa Red, Black, Candy White, Sunflower, Reflex Silver and Laser Blue.

This new Volkswagen Beetle will also be launched in India which will come featured with Bluetooth and a touchscreen interface. It will also have branded audio system and ambient lighting which will provide it altogether new look. The new car will come equipped with sport seats, stiffer suspension, 19-inch wheels and dual exhausts that promises to claim it solid performer in the segment. But there is no change in the engine department of the new car; it will be loaded with a 2.0 litre turbo petrol engine same as 2010 Beetle.

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Vidyadhar

Vidyadhar takes charge of the quality and consistency of the content produced by CarDekho correspondents. With over 5 years of involvement in content & social media marketing, he believes that the www is an ever evolving phenomenon. Considering the ways the web algorithms are evolving, foreseeing the threats and opportunities and managing online business accordingly is going to play a crucial role. He comes from a highly valued content development background, where, during the first phase of his corporate career, he served Westpac, an Australian bank. Later, he came into the context of technical writing where he managed teams that dealt in producing maintenance guides meant for software applications. This part of his career bestowed upon him an outlying vision to see things from end-user perspective. He bagged a masters degree in English and is pursuing MBA in Digital Marketing at the moment. 

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