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India car sales continues downward trend in June

Sales reports for the current year have shown drastic fall as compared to the figures of last year and the two leading industries that have demonstrated significant losses are Tata Motors and Maruti India. Sales statistics of Maruti India for the current year have recorded a figure of 70,020 cars which is 3.8 per cent less then the sales count of June 2010, that accounted to 72,812. Similarly, Tata Motors also registered a decline of 20.91 per cent i. e from a figure of 27,811 cars in June 2010 to a count of 21,993 cars in June.

Published On Jul 02, 2011 02:23 PM By Vidyadhar
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Decline in the sales of Maruti India can be accounted due to the 13 days long strike at the Manesar facility which was the key production house for Maruti Swift, Maruti Swift DZire and Maruti SX4, the strike halted the production incurring a loss of 12,600 cars. Planned shutdown at Gurgao and Manesar facility may also account for the loss of sales faced by Maruti India.

However some of the industries such as Volkswagen India, Hyundai India, Mahindra and Mahindra India and Toyota India have accented sales in June 2011 as compared to sales of June 2010. Hyundai India registered an increase of 11.1 per cent by accounting for a growth of 30,402 car sales in June 2011 from 27,366 cars in June 2010. Marketing and sales director of Hyundai India, Arvind saxena said that the ramp in sales of Hyundai cars is due to the overwhelming success of new Hyundai Verna which has registered an advanced booking of about 21000 new cars. Hyundai Verna proved to be an ace in the hands of Hyundai India for sporting it flagship in Indian auto market.

Toyota India has also demonstrated a hike in its sales statistics from a count of 6,180 cars in June 2010 to 12,034 cars in June 2011 thereby earning a gain of 94.72 per cent. Deputy Managing Director (Marketing) Sandeep Singh said that the credit for this significant increase in sales goes to the success of Toyota Etios that has registered a waiting period of 15-20 days.

Car sales of Volkswagen India have also ramped to 5,397 cars in June 2011 as against 2,032 cars in June 2010 thereby indicating a growth of 166 per cent.

Mahindra Mahindra have recorded a significant rise of 28.69 per cent by jumping from 26,243 cars in June 2010 to 33,772 cars in June 2011.

Skoda Auto India and ford India have also registered an increase in sales by 69 per cent and 8.44 per cent respectively. IndiaHonda India











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Vidyadhar

Vidyadhar takes charge of the quality and consistency of the content produced by CarDekho correspondents. With over 5 years of involvement in content & social media marketing, he believes that the www is an ever evolving phenomenon. Considering the ways the web algorithms are evolving, foreseeing the threats and opportunities and managing online business accordingly is going to play a crucial role. He comes from a highly valued content development background, where, during the first phase of his corporate career, he served Westpac, an Australian bank. Later, he came into the context of technical writing where he managed teams that dealt in producing maintenance guides meant for software applications. This part of his career bestowed upon him an outlying vision to see things from end-user perspective. He bagged a masters degree in English and is pursuing MBA in Digital Marketing at the moment. 

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