Hyundai EON clocks 13,000 bookings yet?
Hyundai India has apparently received about 13,000 bookings for Hyundai EON till date. The small car has generated a buzz in car market seen never before. Hyundai EON has been priced at Rs 2.69 lakh (ex-showroom Delhi) for the base D Lite variant. Hyundai EON is grabbing all attention in the Indian car market and the car has become most lovable one lately. Though impressive pricing is the trumping factor for EON, even advanced features stuffed in the car can be given due recognition for this success.
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H W Park, Hyundai India Managing Director and CEO, who launched the car in Tamil Nadu, said that the company has got 'encouraging' bookings for EON besides targeting the overseas market next year. He added to the knowledge pool that since its launch on October 13, Hyundai India has got over 5,000 bookings for EON. We earlier reported that the hatchback Hyundai EON garnered 8,000 bookings before its launch. That takes the total bookings to almost 13,000 and that’s a whopping figure for a relatively new car.
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One thing that has contributed to its success is its comparison with hatchback king Maruti Alto. Maruti Alto hatchback has been a bestseller in the small car segment over the last years. Maruti has also rolled out a new limited edition named Maruti Alto Explore recently. It is being speculated that the auto major has launched this new limited edition car in order to combat the EON effect.
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