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Skoda Laura to be renamed Skoda Octavia

Rumor has it that Skoda India is mulling to chnage the name of Skoda Laura to Skoda Octavia. When Skoda was launching its new Skoda Octavia in the market it did not want to discontinue the older Skoda Octavia. So the company named this premium sedan as Skoda Laura, by doing this the company was able to have both the models for sales in the market.

Published On Jul 08, 2011 12:16 PM By Vidyadhar
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Skoda Octavia soon after the launch of Skoda Laura lost its momentum. The sedan cars from the other brands took attention of the Indian buyers and Skoda Octavia got out shined. So Skoda was forced to discontinue the production of this sedan, and now the new Skoda Rapid sedan will take its place.

See More Skoda Octavia Pictures Read More on Skoda Octavia

At present the tag of Skoda Octavia is not used by the company in any of its car. So the company has decided to remove the Laura tag from the next generation car and rename it as Skoda Octavia. This next generation Skoda Octavia is supposed to be launched in 2013.The company si also working towards the launch of a low cost variant of crossover named Skoda Yeti. The previous model of Skoda Yeti was placed in the price tag of 15-17 lakh. At such high price the sales of the car were much less than expected.

See More Skoda Octavia Pictures Read More on Skoda Octavia

Reports revealed that the company added a good number of luxuries features in the car which gave this car such high price. But as per the recent reports it is said that the company is going to launch a new version of this car in the market by the end of 2011. This new version will be priced low, so that atleast the company could reach the expected sales figure. This new car might come up equiped with both the petrol and the diesel engines in the country.At present date the company under its brand sells Skoda Fabia, Skoda New Laura and Skoda Superb.

Read More on : Skoda Laura 2013

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Vidyadhar

Vidyadhar takes charge of the quality and consistency of the content produced by CarDekho correspondents. With over 5 years of involvement in content & social media marketing, he believes that the www is an ever evolving phenomenon. Considering the ways the web algorithms are evolving, foreseeing the threats and opportunities and managing online business accordingly is going to play a crucial role. He comes from a highly valued content development background, where, during the first phase of his corporate career, he served Westpac, an Australian bank. Later, he came into the context of technical writing where he managed teams that dealt in producing maintenance guides meant for software applications. This part of his career bestowed upon him an outlying vision to see things from end-user perspective. He bagged a masters degree in English and is pursuing MBA in Digital Marketing at the moment. 

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