Premier plans 200 authorized service stations for ‘RiO’ by June, 2012

Having received a tremendous customer response for the Premier Rio at the 11th Auto Expo 2012, including new dealership applications, Premier Ltd. is ramping up its after sale service network all over India by setting up ‘Premier Authorized Service Stations’, branded as ‘PASS’. The Company plans to have 200 such service centres for the Rio nationwide by June 2012. A dedicated team has been formed to implement this initiative in a time bound manner thereby expanding the service network for Rio customers. The Company is also adding another 30 dealers to its existing network of 50 dealers, taking its overall network to 80 dealerships by June 2012.

Published On Mar 02, 2012 15:29 IST

Published OnMar 02, 2012 15:16 IST

Last Updated OnMar 02, 2012 15:29 IST

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Having received a tremendous customer response for the Premier Rio at the 11th Auto Expo 2012, including new dealership applications, Premier Ltd. is ramping up its after sale service network all over India by setting up ‘Premier Authorized Service Stations’, branded as ‘PASS’. The Company plans to have 200 such service centres for the Rio nationwide by June 2012. A dedicated team has been formed to implement this initiative in a time bound manner thereby expanding the service network for Rio customers. The Company is also adding another 30 dealers to its existing network of 50 dealers, taking its overall network to 80 dealerships by June 2012.

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Premier is targeting 100 dealerships and 300 service stations by December 2012, for easy service and repair in all major markets. Premier will offer Rio spare parts at very reasonable prices. According to Rakesh Mehta, VP (Automotive), “We look at spare parts purely as customer service and not as a profit centre. Consequently, our spare parts cost much less than comparable vehicles.

Premieor Rio

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Rio customers will not face any problem with sales, parts or service. Premier has been established in the passenger vehicle’s business for over 60 years and we understand the need for strong after service and parts distribution.” Premier also has a tie up with ‘India Assistance’ to provide 24x7 breakdown service. Additionally, the Company has taken further steps to provide 24x7 mobile service attending to service calls within 8-10 hours at any given place across India.

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Meenal has been a writer since the time she knew what it is to write. Being a team lead at CarDekho, she guides her team to bring in fresh ideas and true stories to develop a brain storming news for the car enthusiasts across the world. Meenal started writing during her school and is continuing still. Being a post graduate in English Literature with Linguistics, Phonetics, and Grammar as her favorites, she topped throughout. And perhaps that's what helped her starting her career directly as an Editor with international clients from the very beginning. She also has been trained in and has got experience in pre-editing and master-editing journals and books. With almost 5 years of experience in journalism behind her, she still believes that she gets to learn new things about writing news every new day. She plans to start on another degree in psychology. Future plans for her include nothing more than a dynamic GROWTH for herself and SMILES on the readers' faces.Read more

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