Chevrolet bags three JD Power Awards 2010 for Quality and Dependability
Chevrolet won three top awards in the India Automotive Initial Quality Study (IQS) and Vehicle Dependability Study (VDS) 2010 announced by J.D Power and Associates. While Chevrolet Spark bagged the top honors for the Most Dependable Compact Car and the Best Compact Car in Initial Quality, Chevrolet Aveo U-VA won the JD Power Award for the Most Dependable Car in the Premium Compact Car segment.
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This is the fourth consecutive year that Chevrolet Spark has won the top award for quality in the India Automotive Initial Quality Study announced by J.D Power. These consecutive victories validate the popularity and efficiency of Chevrolet Spark in the country and GM India’s commitment to produce world-class vehicles for this market.
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Commenting on the important win for Chevrolet, Mr. P Balendran, Vice-President, General Motors India said, “These prestigious wins from J D Power clearly reiterate that Chevrolet has become the preferred automobile brand in terms of quality, dependability and customer delight. These awards reinforce the strong focus we, as an organization, have towards providing end to end quality, in terms of design, parts, build, check, dispatch, sales and after sales service, to offer best-in-class products that meet and exceed customer expectations. We will continue to leverage the momentum gained thus far and build on the inherent strengths of our products in the future also.”
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The JD Power India IQS study, which serves as the industry benchmark for new-vehicle quality, is measured at two to six months of ownership. On the other hand, the JD Power India VDS serves as a benchmark in assessing a vehicle’s long-term dependability and is measured at a three-year ownership period. The 2010 India IQS, now in its fourteenth year, was based on evaluations from more than 7,000 owners from 20 cities across India who purchased a new vehicle between November 2009 and July 2010. It included 57 vehicle models covering 13 makes. On the other hand, the Vehicle Dependability Study (VDS) was based on evaluations from 5,824 original owners from 20 cities across India, who bought new cars between July, 2006 and October, 2007, covering 46 models carrying 13 nameplates.Chevrolet is celebrating its centennial as a global automotive brand this year. It is now one of the fastest growing automotive nameplates in India and provides consumers with fuel-efficient, safe and reliable vehicles that deliver high quality, expressive design, spirited performance and value. With a wide array of products and services, Chevrolet has brought unmatched product quality and unparalleled performance to the customers.
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