Tata Motors to launch Range Rover Evoque Globally in Mid-2011

Recent updates in Indian car market suggest that the alliance Tata Motors-JLR is soon to release its compact and fuel-efficient Land Rovers in India, starting with SUV Range Rover Evoque. The car is expected to be showcased in India at Auto Expo 2012. However, reports also state that Range Rover Evoque will be released globally in mid-2011.

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Earlier to this, sources reported that in an attempt to test the car in most rigorous environments Tata Motors drove “hundreds of prototypes” on roads across the globe. In detailed manner it was told that Range Rover Evoque will be taken to 20 countries which include ice-cold Arctic and the scorching deserts as well.

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Now, it is being speculated that the Tata’s 3-door SUV model will not enter the Indian market and the company will launch only the back-seat friendly 5-door version due to heavy custom duty. Further, Range Rover Evoque is said to compete with other major players in the segment like LC Prado, BMW X5, Audi Q7 and Mercedes Benz ML-Class if launched in completely build units (CBU) form.

It is worth mentioning that Tata recently inaugurated new assembly in Pune and If Tata Motors is looking for releasing the SUV in India, assembling it in India will deliver better response. However, using the completely knocked down units will let Range Rover Evoque enter in a segment lower and with direct competition with Audi Q5.