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Big Auto Companies plan to takeaway low cost Tata Nano technologies

Although Tata Motors starts full-scale production of Tata Nano at its Sanand plant in Gujarat, suppliers of the world’s cheapest car are being approached by some of the largest carmakers for cost-effective technology takeaways from the project. Bernd Bohr who is already involved with the Nissan Ultra Bajab low-cast project said, The strategic direction is to learn from these low-priced vehicle projects for those in Europe, which will not be on the same price levels to transfer good ideas we have developed here to other markets.

Published On Sep 01, 2009 07:14 AM By Vidyadhar
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Although Tata Motors starts full-scale production of Tata Nano at its Sanand plant in Gujarat, suppliers of the world’s cheapest car are being approached by some of the largest carmakers for cost-effective technology takeaways from the project. Bernd Bohr who is already involved with the Nissan Ultra Bajab low-cast project said, The strategic direction is to learn from these low-priced vehicle projects for those in Europe, which will not be on the same price levels to transfer good ideas we have developed here to other markets. The Tata Nano itself will not see exports till Tata Motors moves to its new plant in Sanand. Once the capacity is ready Tata Nano will drive into overseas markets, and Europe is targeted as a priority market. Tata Motors has already displayed a European version of the Tata Nano at the Geneva Motor Show that will not only have a bigger engine, but is different in many other ways. However, the Tata Nano was formally rolled out this summer and has been selling around 2,500 units per month.

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Vidyadhar

Vidyadhar takes charge of the quality and consistency of the content produced by CarDekho correspondents. With over 5 years of involvement in content & social media marketing, he believes that the www is an ever evolving phenomenon. Considering the ways the web algorithms are evolving, foreseeing the threats and opportunities and managing online business accordingly is going to play a crucial role. He comes from a highly valued content development background, where, during the first phase of his corporate career, he served Westpac, an Australian bank. Later, he came into the context of technical writing where he managed teams that dealt in producing maintenance guides meant for software applications. This part of his career bestowed upon him an outlying vision to see things from end-user perspective. He bagged a masters degree in English and is pursuing MBA in Digital Marketing at the moment. 

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Tata Nano

4.2187 ReviewsRate This Car
Tata Nano is Discontinued and no longer Produced.
Petrol23.9 kmpl
CNG36 km/kg

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