Fiat presents brand new Linea to Femina Miss India finalists

Fiat India, a subsidiary of France based Fiat Motors, has announced that it will award the top three participants of the Pantaloons Femina Miss India 2010, with a brand new Fiat Linea model. Fiat Linea is among the most stylish entry level sedans in India with a high customer base.

Miss India has always been one of the most prestigious pageants for models across the country. The Fiat Linea, with its classy looks, makes for the perfect companion for the winners of PFMI 2010 as they represent their country on the international stage, said company in a statement.

Fiat as a brand has always been associated with style and class. Through this association with Pantaloons Femina Miss India 2010, the company is further enhancing its positioning in the Indian market. The Fiat Linea, known for its elegant and classy looks, will go a significant way in increasing the style factor of the three winners of PFMI 2010. The company is very excited to be working with a beauty pageant of such high regard and look forward to having many such associations in the future, said, Rajeev Kapoor, president CEO, Fiat India said, while announcing the price at the occasion.

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