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Mahindra Truck & Bus business to merge into M&M Ltd.

Published On Aug 14, 2013 04:49 PM By CarDekho for Mahindra Traco

Mahindra & Mahindra has renamed its truck and bus division, Mahindra Navistar Automotive Ltd. as Mahindra Trucks and Buses Ltd. (MTBL), which is a wholly owned subsidiary and part of the US $16.2 billion Mahindra Group. Subject to regulatory approvals, the company also intends to demerge its trucks and buses operations from MTBL into Mahindra & Mahindra to derive greater synergies. It also announced plans to invest Rs 200 crores to further strengthen its existing product line up and start exploratory work for new product lines that could lead to further capital infusion of over Rs. 300 crores in due course.

Mahindra Traco

Mahindra Trucks and Buses Ltd. has also announced new branding for its heavy commercial vehicle range. The multi-axle trucks will now be called Mahindra TRUXO 25 and TRUXO 31; Tractor Trailers will be called Mahindra TRACO 35 and TRACO 40; and the tippers will be called Mahindra TORRO 25 and TORRO 31. Speaking on this new development, Dr. Pawan Goenka - President Automotive & Farm Equipment Sectors, Mahindra and Mahindra Ltd., said, “We are fully committed to our commercial vehicles business and intend to focus on running the LCV, Truck and Bus business as a separate division post the proposed demerger, with the objective of growing our presence in the Indian commercial vehicle industry. We plan to invest significant resources over the next few years which will help us strengthen our existing product range and refurbish the current LCV range. Exploratory work has also begun for the introduction of new products that will help address the ICV and MCV segments in the 7.5 to 16 ton GVW category”.

Nalin Mehta, Managing Director and CEO, Mahindra Trucks and Buses Limited, said “The new nomenclature and rebranding demonstrates our long term commitment to the commercial vehicle business which has the full support of the Mahindra Group. While our name has changed, what remains unchanged is our determination to deliver on our customer’s evolving needs. With a powerful range of products including HCVs, LCVs and buses, and a continued focus on breakthrough innovations we will continue to deliver market-leading performance and enhanced products and services for the Indian transport industry”.

Mahindra Trucks and Buses Ltd. has also announced several pioneering initiatives such as:

. The 5-years or 5 lakh Km Warranty, which is transferable and an industry first

. For tippers, the company has launched on-site warranty and has also rolled out an attractive AMC package

. Offers such as up to 100% finance on Chassis and up to 5 year loan tenure

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