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Mahindra Adventure announces adrenaline pumping Season 3

Published On Apr 16, 2013 10:40 AM By Kunal Kelkar

On April 15th, 2013, Mahindra Mahindra LTD, India's leading SUV manufacturer unveiled the calendar for the Mahindra Adventure franchise. This is the 3rd season of the rough and rugged series of events organized by Mahindra Mahindra for it's clients, fans and enthusiasts, so as to showcase the full capability of the vehicles they make.

There are 3 major highlights of this season's adventure:

The most popular off-roading event, The Great Escape, continues in venues around India. Here once can test the endurance of their Mahindra SUVs on diverse terrains. In addition to the existing locations 3 new locations have been added which are Shillong,Ooty and Hyderabad.

The Multi day expeditions include the Monastery escape, the Royal escape, the Trination escape and Authentic Goa, allow participants to explore India and it's neighbors in exciting ways. The aim is to bring adventure/driving to a larger, more enthused audience.

The Challenges like the Spice and Monsoon challenge are Time Speed Distance rallies that stick to the companies promise of providing adrenaline pumping tests.

To leverage Mahindra's off-rpad heritage, the Adventure team has inaugurated the Mahindra Off Road Traning Academy. This is a 28 Acre training centre at Igatpuri, is India's first dedicated facility to provide a one stop solution to everything off-road. The courses will give participants the confidence in exploring the limits of their vehicles and various terrains.

Finally Mr.Vivek Nayer spoke about Mahindra's debut at the INRC and facilitated the driver, Mr.Gautam Gill in his achievement of winning the South Indian INRC leg.

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Kunal Kelkar

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