Brazil car market to be deprived of Honda’s small car Brio
Honda Brio hatchback has made the Japanese car brand taste success in terms of sales which were being compromised due to the absence of diesel engine in its model line-up. However, with only petrol engine running under the hood, Honda Brio car has managed to raise the sales graph while maintaining the premium quality levels that Honda as a brand is associated with. Recently, an official from the company has annulled all the speculations surrounding the prospective launch of the small car Honda Brio in the Brazilian car market. The company official added that the Honda Brio was specifically designed for the Asian countries so its launch in a country like Brazil would cost a lot and the poor sales would make the entire attempt pretty disastrous.
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There are cars from the Brazilian market entering the Asian market like the upcoming Ford EcoSport and already present are Fiat Grande Punto and Fiat Linea sedan, if this is possible then how come a car from Asian market can not be suited for Brazil. The fact backing this assertion is Brio’s petite frame. The dimensions of Honda Brio are ‘Lilliputian’ which would not fit the requirement of Brazilians since the average height of a Brazil citizen is 5 feet 7 inches. On the other hand, the average height in Asian countries varies from 5 feet 4 inches to 5 feet 5 inches. In order to make the car easy to maneuver and park in compact city spaces Honda Brio’s has been rendered such midget skeleton.
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Honda Brio in India is priced at a compelling value below Rs. 4 lakh. Powering the Honda Brio, is a 1.2-liter i-VTEC petrol engine capable of producing a peak power of 90 BHP and a peak torque of 110 Nm. Paired with a five speed manual transmission the engine is rendered altered drivetrain for improved fuel economy. This engine is also powering a larger hatchback from Honda stable k/a Honda Jazz.
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