Ferrari showroom coming up in Mumbai - Exclusive

Ferrari will be opening a new showroom in Mumbai in the coming months. The Italian manufacturer’s current Indian distributor, Shreyans already has a dealership in New Delhi and now the company will have a base in Mumbai too. The Mumbai dealership will be in the vicinity of Phoenix Mills Compound in Lower Parel. This is one of the important places in town is often visited for work and even leisure.

Published On Feb 20, 2014 12:21 IST

Published OnFeb 20, 2014 10:26 IST

Last Updated OnFeb 20, 2014 12:21 IST

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New Delhi already has a dealership and Mumbai will become the second showroom in India for Ferrari. This year Ferrari has delivered 6,922 vehicles globally and their profits have increased by 5%. Today, 100 per cent of the cars are personalised, with the Tailor Made programme gaining in strength. The Classic Department is constantly increasing its activity and profitability.

The strategy regarding deliveries to the dealership network announced in the course of the year involved a planned overall reduction in volumes, but paying attention to those markets experiencing very strong demand to avoid excessively long waiting lists.

On the anniversary of the birth of Enzo Ferrari, the company embraces a new challenge by taking over the management of the Museo Casa Natale Enzo Ferrari in Modena. Located in the heart of the city, the museum will complement the activities of the Ferrari Museum in Maranello which attracted a record 320,000 visitors in 2013, making it one of Italy’s most popular museums.

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