GM mulling to compete Nano with a new small car

General Motors, a US based leading car maker, is mulling the option of launching a new small car in India, in competition with Tata Nano which is the cheapest car in India. The company may launch this car in association with its Chinese partner Shanghai Automotive Industry Corporation (SIAC), which has a 50% stake in GM India. Company may use its Chinese associations to launch a rival for Tata Nano in India, a leading Indian business daily reported on Monday.

SIAC is among the top car-makers in the Chinese market and sells vehicles across all the segments. On the other hand GM is not new in the compact car segment as the company already has three popular small cars in its India portfolio. This includes Chevrolet Beat, Chevrolet Spark and Chevrolet Aveo, all of these three cars have been designed at GM owned Daewoo Motors in South Korea.

Since the launch of Chevrolet Beat in January this year, GM India has become a leading car maker of this segment with gathering more than 10,000 bookings in the starting 24 days of its launch in India. The Beat model has been launched with a competitive price tag of Rs 3,42,981 - Rs 4,03,415 (Delhi ex-showroom). Launching a small car in India will certainly help both GM and SIAC in strengthening their position in the Indian market.

Besides this, the GM India is also eying on launching a LCV (lightweight commercial vehicle) in the Indian market, in partnership with SIAC, a segment in which GM India is yet to make a mark.

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