Honda closed the offer

Published On Nov 20, 2008 10:45 AM By Meenal

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Soon after starting the offer on 12th November 2008 company officials from Honda noticed an instantaneous increase in the booking of its car Honda Civic Hybrid. Initially on 12th of November, so to increase the sales of the car company reduced the price of its model by 8 lakh from 21.5 lakh to 13.36 lakh. Soon after the start of this big offer there started an significant increase in the inquiry of the car. And within six days there were made nearly 1100 inquiries and moreover 235 people came forward with their confirmed bookings.
So amazing after the launch of the car there were only 30 of them which been sold. And with in six days nearly times more cars of the were booked ? On finding such increasing popularity of the car and the increasing interest of the people in the environmental friendly model the company officials feels that Indian customers are now getting adopted to such upcoming technologies. Moreover according to the senior officials such schemes are provided to bring the awareness among the people of the commounity. And with this a small attracting scheme came to an end on 18th of November only.

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amit

Nov 23, 2008, 12:46:53 PM

Honda guys should realize closing the offer would also close the sales of the model. The model was already exoribantly priced. Why should anyone buy hond crv hybrid ? why shell out 8 lakh more ? the savings that you get on the car because of its efficient mileage can be recovered only after driving it 6 lakh kilometeres.. at 13.6 it was priced at right point and consumers would recover the extra money they spend sooner. Now with the price gone up expect the sales to be back to what they were.