Car makers to delve rural markets to ramp up sales
Car sales in India slumped to a great extent in India in the current fiscal. Car makers now eye breakthrough win by intensifying dealerships in the rural areas especially after 10% growth recorded in that segment. Hyundai India, Tata Motors, Ford India are betting high with their small cars to gain traction in those areas. Maruti Suzuki India, though has always been the one to make the most of its growth in the smaller cities of the country. Maruti Alto has been their evergreen champion in the A segment with its capacity to garner some impressive sales from the rural and city markets alike.