The most recent announcement from the Czech Republic based auto maker, Skoda is the offering of Rapid sedan for Europe. This compact sedan has found the perfect place above the Fabia hatchback and below the Octavia sedan. The company is going to release the Skoda Rapid sedan to the dealerships in Europe by the end of 2012 but has already started airing the first TV Commercials for the same. A copy of the TVC is shared below.
Set against the scenic background of European landscape, the TVC captures the delight of the couple who owns the Rapid. Skoda India had also released a very ‘Indian’ commercial for the TV when it was promoting the sedan in the country with full vigor. The Indian TVC depicted a colorful, lively and spirited Indian wedding with Skoda Rapid making things easy and interesting.
Before starting to traverse the spectacular roads of Europe, the car will be showcased at the Paris Motor Show being held in the latter half of September 2012. The auto maker is all set to use the same strategy in Europe as well and wishes to go to all ends in creating a sensation about this car even before its makes it to the dealerships.