SIAM organised a campaign for World Environment Day

Society for Automotive Fitness & Environment (SAFE), which is an initiative by the Society of Indian Automobile Manufacturers (SIAM) celebrated the World Environment Day yesterday across 4700 dealers across the nation. As a responsible body, SAFE has organised various activities related for environment safety and conservation with a pledge to spread awareness around environment protection, sustenance and eco-conscious growth.

Mr. Vishnu Mathur, Director General, SIAM, said, “The Indian automobile Industry has always been committed to its care for the environment and it is our endeavour to enhance public awareness towards key environmental issues. SAFE firmly believes that the community education is a key contributor in this direction and all members come together to spread awareness about cleaner environment among vehicle owners and society as a whole.

On the occasion of World Environment day we expect enthusiastic response and support from vehicle owners to make it a huge success and hope that this initiative creates an impact ensuring proper maintenance of their vehicles while looking at safety.”

On the occasion, Mr. S V Suderson, President, SAFE said, “SAFE is proud to organize Free PUC Camp programs during World Environment Day in association with automobile manufacturers and their dealers network with the objective of giving proper knowledge to customers for proper maintenance of their vehicles which will provide benefit to them as well as to environment. This activity is just a step further to our continuing commitment towards a clean and green environment initiative.”

On the occasion, SAFE organised several mass awareness campaigns with specific focus on Safety, Environment and Technology to promote safety and environment protection.

The specific activities including free day-long PUC check-ups and issuing of free PUC certificates will be organised on 5th June at various dealer’s across India to serve the purpose of protecting our environment by maintaining our vehicles and minimizing pollution.

There were also other unique initiatives like drawing competition for kids and environment conservation tips to customers sapling distribution, tree plantations, green processions, awareness rallies, etc. which were conducted at the dealership outlets.

For effective organisation of the camp, all dealers displayed material at individual workshop and were covered under a common environment day banner. These campaigns had active public participation and the involvement of several stakeholders like the Transport Department, Environment Department, Traffic Police, Research Institutes, NGOs, Petroleum Conservation Research Association, Municipal Corporation, and Automotive Component Manufacturers Association, apart from vehicle manufacturers.