Tata is likely to introduce a new base version for its flagship model, the Aria. This new version of the Aria will be called as the Aria LX and will be a stripped down version. It is likely to have features like power steering and power windows and lose out anti-lock brakes (ABS). This model could target the premium tourist sector, as it seems that the demand for Aria in this segment, is on a rise. It can even attract range topping Safari buyers, to upgrade to a more premium vehicle.
The Aria was launched in late 2010, when it was available only with a 4x4 option. This has been developed on Tata’s new X2 platform, which is built on the light-weight hydroform chassis. To increase the sales number, last year the company introduced three variants on the 4x2. The new upcoming Tata Safari Storm is also based on the same platform. The Aria gets a 2.2-litre 16-valve common rail (DiCOR) engine (138bhp power; 320Nm torque) with a variable geometry turbo, mated to a 5-speed manual transmission.
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