The Range Rover Evoque has been named Supreme Winner of the Women’s World Car of the Year 2012, as well as the top-ranked model in the luxury car category. This latest success sustains the exceptional acclaim with which Evoque has been greeted around the world, reflected in more than 110 separate honours. The Women’s World Car of the Year is judged by a panel of 17 women motoring writers from around the world. Each vehicle considered for an award is rated according to criteria which reflect issues that are important to women car buyers.
These include practical elements, such as safety, the amount of storage space, child-friendliness, environmental performance and value for money, and also elements such as design aesthetics. Having achieved the highest marks in the luxury car section, the Range Rover Evoque went on to be named their Car of the Year. Although the results have been announced this week, official presentation of the trophy to Land Rover will take place at the Paris Motor Show in September. Responding to the news of this latest honour, John Edwards, Land Rover Global Brand Director said: “The Women’s World Car of the Year title further reflects the great market reach of Evoque.
Across the world, women are a customer base in their own right, so it is vital for any manufacturer to ensure their products meet their preferences and requirements. “As a vehicle designed, engineered and built in Britain, the Range Rover Evoque continues to demonstrate its world-class appeal. We are delighted that as well as the 111 honours it has received for its design, engineering and performance, it has proved just as successful in terms of excellent global sales.”
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